New Podcast Β· Season 1

Burned down.
Built back.
Rising.

"For good."

The good girl who spent decades creating equity for everyone else. The disruptor who always knew the system was unjust. The social impact leader who burned out β€” and rose. Viana shares the real arc: the childhood patterns, the overgiving, the burnout, and what she built from it. Raw, honest, and deeply practical.

Listen to Season 1 β†’
This is not a business podcast. It's a reckoning.

BossWell: Phoenix Rising is Viana's story told in full β€” the experiences, patterns, and turning points that led to the creation of BossWell and the PHOENIX Framework.

Each episode maps to a stage of the PHOENIX Framework β€” meeting listeners wherever they are in their own arc, from Pause and Process through to eXpand and Rise.

  • Growing freely β€” with resources, without burnout, without compromise
  • Pricing, worth, and the psychology of undervaluing
  • Entrepreneurship as a social impact and equity journey
  • AI confidence for women in business
  • Identity, boundaries, and the next version of yourself

Six episodes.
One arc.

Each episode follows the PHOENIX Framework β€” from the moment of breakdown to the moment of rise. You can start anywhere, but the arc builds.

01
P β€” Pause & Process
The Burnout That Forced Me to Rebuild

Viana opens the series with the moment everything stopped β€” and what she learned in that pause that made everything after possible.

02
H β€” Honour the Lessons
The Pattern I Had to Break After 22 Years

On the patterns we repeat, the ones we inherit, and the moment you finally see them clearly enough to make a different choice.

03
O β€” Own Your Value
Why Women Underprice Their Value

The structural, psychological, and personal reasons brilliant women charge less than they're worth β€” and exactly what it takes to change it.

04
E β€” Establish New Boundaries
Boundaries That Save Your Energy

What boundaries actually look like in a service business β€” not as rules, but as architecture. The conversations Viana had to have and how she had them.

Coming Soon
05
N β€” Nurture the New Identity
Rebuilding Identity at 40

On becoming a new version of yourself when you're not young enough to fake it, and not old enough to think you're done. The most personal episode of Season 1.

Coming Soon
06
I β€” Implement the Vision
Designing a Business That Supports Your Life

The season finale. What a business looks like when it's built around the life you actually want β€” not the life you default to when you're exhausted and not paying attention.

Coming Soon
Viana Maya β€” Host, BossWell Phoenix Rising

Viana Maya.

Award-winning social impact entrepreneur. Equity and antiracism advocate. Creator of BossWell by Vianaβ„’ and the PHOENIX Framework. And the woman who has been through enough of her own fire to host a podcast called Phoenix Rising.

This podcast is Viana's story told out loud β€” the arc that led to BossWell, to the PHOENIX Framework, and to a business built around helping women reclaim their worth and rise with intention.

Read Viana's full story β†’

Available wherever
you listen.

Platform links will be live on launch. Join the list to be notified the moment Season 1 drops.

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